New Mirimichi Green Packaging

INTRODUCING OUR BRAND NEW LOOK

We’re proud to introduce redesigned packaging to help customers better understand, choose, and use Mirimichi Green products.

Products shipping January ‘21 or later will feature this updated branding and labeling. These products contain the same high-performing formulations inside the package and are equivalent to inventory with the prior packaging.

FEATURING

EACH MAIN PRODUCT CATEGORY HAS BEEN DIFFERENTIATED BY COLOR

SOIL AMENDMENTS

Soil Amendments are the foundation of Mirimichi Green. You can easily identify these products as featuring our core brand colors of Mirimichi Green and Biochar Black.

BIOSTIMULANTS + FERTILIZERS

Biostimulants + Fertilizers are presented in shades of “Biostimulant Blue”.

NATURAL PESTICIDES

Natural Pesticides are labeled in “Cautionary Yellow”. After all, these products are designed to kill!

NEW, CONSISTENT LABELS

Our labels have been completely re-written for accuracy and consistency.

Understanding Mirimichi Green Labels

  1. Product Logo
  2. Product short description
  3. Purpose
  4. Application Table
    (Application, Rate, Frequency)
  5. Call for More Info (QR code)
    (Product specific)
  6. Analysis / Ingredients
  7. Warnings and legal disclaimers
  8. UPC Code
    (Specific to product & package size)
  9. Package Size / Weight / etc.

NEW APPLICATION TABLES

Each product now has a consistent formatted application and rates table. Rates have been adjusted to standardize and simplify product rates across product lines and make them more compatible with industry norms.
If you still have any questions about how best to apply our products, please contact your rep.

PRODUCT BRANDING

Individual product logos were created based on the product category, key product attributes, and how each product relates to others in our catalog. 

Product lines with multiple products, like CarbonizPN, Release, and Nutri have consistent logos for each product in the series to help users easily identify and compare.

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Each core technology has also been branded and identified on the packaging, so you’ll know the primary mechanisms through which a product works. Look for CarboMatrix, NanoRelease, and ByoSpxtrum on each product.

FAQS

No. If you encounter inventory with the former packaging, you can be certain it contains the same high-performing formulation inside the package. We encourage you to use it.

It is safe and reasonable to use either published rate. Both sets of rates are safe and will not harm or burn a plant. The new rates have been established to standardize and simplify our product rates across product lines and make them more compatible with industry norms.

Products with the new packaging will start shipping in January as regular orders are placed. We expect inventory featuring the old labels to persist throughout the supply chain through 2021. Our liquid products have been designed to be shelf-stable for at least 3 years when stored as directed.

Several products had minor name tweaks that will likely go unnoticed. Only two name changes are likely to cause confusion for existing customers.

Release 202 was previously called Nutri-Release 202. The name was changed to better align it with comparable core biostimulants Release Zero and Release 901C.

Nutri-Tree & Shrub was previously called just Tree & Shrub. The name was changed to better align it with comparable targeted biostimulants Nutri-Turf and Nutri-Kelp. Note that this product is suitable for all ornamentals, but we wanted to maintain more name consistency for registration and to reduce confusion for existing customers.

We always appreciate folks taking the time to help us improve. Please email marketing@mirimichigreen.com with any label-related feedback.

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