A note from our COO: where Mirimichi Green is investing next. Read the update »
Find your nearest distributor » Shop online » Call us at (910) 602-1681

News

A Note on Where Mirimichi Green Is Investing Next

Alex Molosky, Chief Operating Officer, and Matt Kaufmann, Director of Business Development, at a Mirimichi Green production facility

Mirimichi Green is realigning around its single biggest opportunity: production. Demand for our carbon-based soil products has grown faster than our capacity to make them — so we’re putting our resources where they create the most value for our distribution partners: building supply.

Investing where it matters

Rather than keep stretching to fill the gap between demand and what we can produce, we’re closing it — expanding our manufacturing, bringing new production facilities online in 2027, and partnering with established regional and national producers to add capacity now. The company is at full operating capacity and meeting its commitments throughout the transition.

Alex Molosky, Chief Operating Officer
“The demand for what we make has outgrown what we’ve been able to produce — and that tells us exactly where to put our resources: into production. We’re not slowing down. We’re building the capacity to grow.”

Alex Molosky — Chief Operating Officer

Familiar faces, expanded roles

The people leading this transition are ones many of you already know from calls, meetings, and email. These aren’t new faces — they’re expanded roles for team members who’ve been part of Mirimichi Green for years. Alex Molosky, now Chief Operating Officer, leads production and operations. Matt Kaufmann, our Director of Business Development, leads partnerships, private label, and new opportunities.

Matt Kaufmann, Director of Business Development
“Business development here is about building what lets us grow — the partnerships that expand our capacity, and the support that helps our distributors grow with our core soil amendments like CarbonizPN.”

Matt Kaufmann — Director of Business Development

What we’ve already put in motion

We’re a small company, which means we move fast. Just in the past few weeks, we’ve:

Distributor map
Updated our distributor map — 1,414 stocking locations in 48 states, and the most-used tool on our site, searched hundreds of times a day by people looking for a place to buy. See the map »
New Mirimichi Green website
Launched a new website — rebuilt to make it easier to find the right product, see where to buy it, order online, and get help, with clearer product pages, how-to and comparison guides, Where to Buy one click from every page, and chat and contact options always close at hand.
Mirimichi Green online shop
Upgraded our online shop — built primarily so end users can trial our products, then come back to buy through our distribution partners
  • Rolled out new support procedures and trained our team to get you answers faster
  • Invested in the IT infrastructure behind all of it

Getting help just got easier

One place for support: support@mirimichigreen.com · (910) 602-1681

We’re consolidating chats, emails, and — soon — phone calls into a single support inbox that our whole team works from: Alex, Matt, Chris, Ruth, Kyle, Dwayne, and Russ among them. Your question gets routed to whoever can help fastest, depending on what you need.

Timed for the off-season, ready for spring 2027

We made these changes at the end of the season on purpose, when they have the least impact on our customers and partners. We’re using the slow months to do this work so everything is in place before the 2027 spring season.

We’re a company investing in itself — not winding down. There’s a lot ahead, and we’ll keep you posted every step of the way.

Thank you for growing with us. The best of Mirimichi Green is still ahead.

Share LinkedIn Facebook Email

Keep reading

All articles »