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Lookout Central Region – Jeff Averitt joins Mirimichi Green

Castle Hayne, NC, October 21, 2021 – Mirimichi Green – the award-winning, premier developer of next-generation biotechnology for soil amendments, bio-stimulants, liquid fertilizers, and pesticides – has named Jeff Averitt as the Regional Sales Manager for the U.S.’s central region.

He brings more than 20 years of experience in central region sales to Mirimichi Green, the company leading the charge in sustainability and effectiveness in the landscape industry. 

A native of Lexington, Kentucky, Jeff grew up working on a vegetable farm with his brother and sister. His parents tasked him with selling vegetables from a stand at a young age, and Jeff learned early to create extra value for his customers by packaging vegetables together to increase sales. Then, when he was 12, Jeff’s mother started a landscaping business for him and his brother to run. Together, they built it up to serve more than 150 yards before selling it off to pay for his first year of college at Transylvania University in Lexington, Kentucky. 

While playing on the university soccer team, Jeff met a person who would become a long-term friend, Mirimichi salesman Tom Boyd. After college, Jeff found his calling in sales, working for various clients and products in the central region ranging from medical supplies to HVAC and more. 

During COVID, Jeff took some time to reflect on what he wanted to do in life. He wanted a way to use his love of sales to sell something that made a difference. So Jeff searched for a product to sell he was genuinely proud of and for a company he respected and trusted. After considering solar, sustainable technologies, and other industries, Jeff found Mirimichi Green, thanks to his old college buddy Tom. 

Jeff’s excited to get to know everyone out in the field, find ways to help landscape professionals improve their profits, and learn as much agronomy as he can. He hopes that when he walks into a branch location, you won’t just see a salesperson walking in, but someone with equal knowledge and passion about soil health. 

Jeff lives on a small farm in Lexington with his wife and dog. When he’s not exploring the land with his dog, Jeff enjoys going to festivals and concerts in the region and spends any time he can with his son and daughter.

Interested in connecting with Jeff? You can email Jeff or call 859-797-1275

Castle Hayne, NC, October 21, 2021 – Mirimichi Green – the award-winning, premier developer of next-generation biotechnology for soil amendments, bio-stimulants, liquid fertilizers, and pesticides – has named Jeff Averitt as the Regional Sales Manager for the U.S.’s central region.

He brings more than 20 years of experience in central region sales to Mirimichi Green, the company leading the charge in sustainability and effectiveness in the landscape industry. 

A native of Lexington, Kentucky, Jeff grew up working on a vegetable farm with his brother and sister. His parents tasked him with selling vegetables from a stand at a young age, and Jeff learned early to create extra value for his customers by packaging vegetables together to increase sales. Then, when he was 12, Jeff’s mother started a landscaping business for him and his brother to run. Together, they built it up to serve more than 150 yards before selling it off to pay for his first year of college at Transylvania University in Lexington, Kentucky. 

While playing on the university soccer team, Jeff met a person who would become a long-term friend, Mirimichi salesman Tom Boyd. After college, Jeff found his calling in sales, working for various clients and products in the central region ranging from medical supplies to HVAC and more. 

During COVID, Jeff took some time to reflect on what he wanted to do in life. He wanted a way to use his love of sales to sell something that made a difference. So Jeff searched for a product to sell he was genuinely proud of and for a company he respected and trusted. After considering solar, sustainable technologies, and other industries, Jeff found Mirimichi Green, thanks to his old college buddy Tom. 

Jeff’s excited to get to know everyone out in the field, find ways to help landscape professionals improve their profits, and learn as much agronomy as he can. He hopes that when he walks into a branch location, you won’t just see a salesperson walking in, but someone with equal knowledge and passion about soil health. 

Jeff lives on a small farm in Lexington with his wife and dog. When he’s not exploring the land with his dog, Jeff enjoys going to festivals and concerts in the region and spends any time he can with his son and daughter.

Interested in connecting with Jeff? You can email Jeff or call 859-797-1275

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Mirimichi Green Launches New Soil Amendment Essential-G

Mirimichi Green Launches New Soil Amendment Essential-G™

06/09/2020 – Castle Hayne, NCMirimichi Green has expanded its granular product line with a new, prilled soil amendment called Essential-G. Essential-G contains the most essential components for amending the soil in a uniquely spreadable granular format.   

Underpinned by Mirimichi Green’s CarboMatrix technology, Essential-G is comprised of silicon, reclaimed coffee grounds, premium composts, humates, and USDA Certified Biobased Carbon (biochar). Each of these ingredients has proven field research and test results demonstrating effectiveness in improving soil health and quality, but they’ve never been available in a single, convenient product.

Essential-G’s consistency is ideal for spreading in any standard push-behind spreader. After months of field testing, the size of the prill goes out easily with no agitator or additional equipment needed.

To get more information about Essential-G and view application rates, click here

Essential-G can be used for all residential and commercial turf establishments, new seed, sod, and planting applications. Some of the benefits of Essential-G include:

  • Strengthens root growth 
  • Aerates soil and reduces compaction 
  • Optimizes pH
  • Increases water holding capacity
  • Increases nutrient uptake (CEC)
  • Long-lasting biochar increases residual value
  • Promotes natural chelation of Iron
  • Adds essential organic matter for microbes
  • Provides fast green-up and recovery

Mirimichi Green is constantly researching and testing new ingredients to bring customers the best and most effective products on the market. In early 2020, Mirimichi Green partnered with Sigma Agriscience and started developing Essential-G by combining new technologies and proven soil amending inputs. Both companies are excited to bring this product to the market and see end-users soil health improve.

Learn more about Mirimichi Green and Sigma AgriScience, LLC’s partnership here.

Start incorporating Essential-G into your turf maintenance and installations to achieve optimal soil health.

Featured Project Information

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Mirimichi Green Invests In New Manufacturing Equipment

Mirimichi Green Invests In New Manufacturing Equipment

04/07/2020 – Castle Hayne, NC – Mirimichi Green, a developer of sustainable bio-based products for the professional landscape industry, announced the company has invested in new manufacturing equipment and infrastructure, in order to increase mass production capabilities and efficiency. 

The updated equipment allows for increased production volumes in order to meet the rising demand for Mirimichi Green granular products, both from our current customer base, and the developing Bio-Ag markets. Mirimichi Green products are currently sold in over 800 points of distribution in the United States including premier distributors such as SiteOne Landscape Supply, Ewing Irrigation & Landscape Supply, Horizon Distributors, CPS Distributors, and others.

To invest in the future and sustainable efforts, the company used capital raise funds to upgrade multiple pieces of equipment, expand the production facility, and hire additional staffing.

“The new additions and expansion to the manufacturing facility significantly increases our production capacity and improves the overall flow and efficiencies of our production processes. The investments were driven by the continued growth we have seen in our current markets, as well as the developing Bio-Ag sector.” – Web Cowden, COO of Mirimichi Green.

The new equipment acquired by Mirimichi Green resonates with the company’s core value of sustainability. The upgraded machinery has improved fuel efficiency and/or eco-power saving functionality. Although the company is increasing capacity, they are being mindful of how that impacts the environment.

With all of the manufacturing upgrades, Mirimichi Green is well-positioned to meet the demands of its growing current, and future markets. 

To learn more about Mirimichi Green products, click here.

Mirimichi Green Announces Partnership with Sigma AgriScience

North Carolina & Texas – 03/03/2020 – Mirimichi Green, a developer of sustainable bio-based products for the professional landscape industry with a strong national foothold in the golf and landscape markets, today announced a new partnership with Sigma AgriScience to further develop biotechnologies for the turf and agriculture markets.

Furthering its dedication to being the premier developer and manufacturer of effective, bio-based agronomic inputs, Mirimichi Green is partnering with Sigma AgriScience to co-develop organic fertilizers and soil amendment offerings for their customer bases.

“We are very excited about our new partnership with Sigma AgriScience. We believe this new relationship will allow us to better serve our joint customer base and bring new next-generation products to the growing agricultural and turf & ornamental input markets.” – Russ Britton, Owner & CEO of Mirimichi Green

Sigma AgriScience, LLC is a Texas-based, agriculture market-focused company that manufactures high quality organic granular microbial fertilizers. The company provides innovative products and solutions to agriculture, nursery, orchard, turf, and landscape markets. To learn more about Sigma Agriscience, please visit www.SigmaAgriscience.com

Both Mirimichi Green and Sigma AgriScience understand and respect the demand for organic inputs not only commercially, but consumer-based buyers as well. They will work vigorously to bridge the gap between synthetic and organic technologies by combining the best in class inputs to meet these consumer demands. The partnered companies’ goal is to enhance the efficiency of current and new organic fertilizers. 

“We’re very grateful for this opportunity. Mirimichi Green is an impressive company with a very talented team. This is an exciting time not only for our business but for our industry. Producers are becoming less skeptical of change and more open to terms like sustainability, carbon, soil health, organics, and biologicals. By joining forces with Mirimichi Green, we continue to bring new and exclusive solutions to market that are revolutionary. Our businesses are extremely complementary and together we broaden our capabilities to meet our customers’ evolving needs.” – Alan Warren, President & CEO of Sigma AgriScience

The companies are looking forward to building the backbone of the organic fertilizer industry with the upcoming product launches for the turf and agriculture markets. The partnership will be launching a new all-natural and spreadable granular soil amendment in spring 2020 called Essential-G™. The co-produced, revolutionary product will be sold through Mirimichi Green and its distributors.

 

 

For additional information, please contact:

Alex Reynolds at alex.reynolds@mirimichigreen.com

Mirimichi Green Introduces Soluble Microbial Powder Into Product Offering

Mirimichi Green has launched a new soluble microbial powder, ByoSpxtrum, into their product offering that is all-natural and will improve the organic matter in the soil.

Mirimichi Green is a developer of effective, sustainable, bio-based products for the professional landscape industry. The company’s new product is a complex combination of microbes, known soil-plant amending ingredients, critical enzymes, and the most effective microbe food sources all rolled into one product called ByoSpxtrum.

ByoSpxtrum has many product features including:

  • Inoculates soil with a diverse population of bacteria and fungi beneficial to soil and plant life
  • Invigorates root growth
  • Helps break down soil compaction
  • Enhances resistance to drought, pests, and disease
  • Improves photosynthetic performance
  • Improves nutrient uptake
  • Does not contain fillers
  • Increases Brix levels

Plants need more than the few so-called superstrains of beneficial bacteria and fungi – they need a wide variety and diversity of biology, which ByoSpxtrum delivers. The vast complex of microbes in ByoSpxtrum helps plants grow efficiently and effectively at all stages of growth.

Unlike other soluble powder inoculations on the market, ByoSpxtrum activates to full life in seconds due to the proprietary process that avoids stunning or harming the microbes. The product is 100% non-GMO, non-synthetic, and does not contain fillers.

The easy-to-use powder is offered in a 17-ounce pouch and covers 5 acres once diluted. Simply add 4-8 ounces of water for every 1 ounce of product. ByoSpxtrum is also available for purchase at any of Mirimichi Green’s distributors’ locations. Click here to find a distributor closest to you.

To view full application rates and instructions, visit the product page.

Team Member Info

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Mirimichi Green Sales Team Expands To The West Coast

Mirimichi Green Sales Team Expands To The West Coast

Meet Lonny Drake

Castle Hayne, NC, October 1, 2019 – Mirimichi Green, an award-winning, premier developer of next-generation biotechnology for soil amendments, bio-stimulants, liquid fertilizers, and pesticides that are leading the charge in both sustainability and effectiveness, today announces that a new sales representative has been added to the Mirimichi Green sales team. Lonny Drake is the newest Regional Sales Manager and will cover the west coast territory. 

Web Cowden, COO, said, “To have Lonny Drake onboard our team is a big step for Mirimichi Green’s growth. His experience and understanding of the turf care industry are invaluable – making him the ideal addition to Mirimichi Green’s sales team. We are looking forward to taking on the west coast and providing support and representation in the field for our customers and distributors.”

Lonny Drake assumed the position as Regional Sales Manager of the west coast for Mirimichi Green in September 2019. Lonny has 20+ years of experience in customer service and sales in the turf care industry through previous career positions at a variety of distribution companies and wanted to further his efforts to educate and assist customers about soil health technologies and sustainable products like Mirimichi Green.

Lonny has recently relocated to his home state of Arizona with his wife, kids, and dogs. Lonny enjoys golfing, fishing, and spending time with family in his free time.

Mirimichi Green is thrilled to better service the west coast states with the help of Lonny Drake.

Mirimichi Green Sales Personnel Expands

Mirimichi Green’s Sales Personnel Expands

Meet Adam Burton, Jon Tumiski, and Brock Turner

Mirimichi Green, a premier manufacturer of revolutionary, sustainable landscaping products, today announces that three new sales representatives have been added to the Mirimichi Green sales team. Adam Burton, Jon Tumiski, and Brock Turner are now Regional Sales Managers.

Web Cowden, COO, said “All three guys have experience with our customer base, industry and knowledge of turf care products, which made them ideal additions for our expanding company. Mirimichi Green is lucky to add such passionate and driven people to our team. We are happy to offer more support and representation in the field for our customers and distributors.”

Meet Adam Burton

Adam Burton assumed the position as Regional Sales Manager of Florida and the surrounding South East territory for Mirimichi Green in December 2018. Adam has experience in customer service and sales support through previous career positions at SiteOne Landscape Supply and wanted to further his efforts to educate and assist customers about soil health and sustainable products like Mirimichi Green.

Adam is a Florida native and now resides in St. Petersburg, FL. Adam’s hobbies are fishing, coaching baseball to many victories, hanging out with friends and family, and traveling.

“I am excited to be working for Mirimichi Green because it allows me an opportunity to pursue my passion of working in the turf industry.  Not only that, it brings a sense of confidence knowing that Mirimichi Green and its members believe in sustainability, and making a positive footprint on the environment from a global standpoint.  That’s something I can get behind!”

Meet Jon Tumiski

Jon Tumiski grew up in Bridgewater, Massachusetts where he attended Bridgewater State University. He studied Criminal Justice and minored in Sociology, but his true passion is the green industry. This interest and drive started when he worked on the maintenance staff at his local golf course throughout high school and college. After college, he worked at SiteOne Landscape Supply to further his knowledge of the industry.

Jon currently lives in South Boston where he enjoys golfing, hitting the beach, hanging with friends and family, and watching the dominance of Boston Sports.

Jon Tumiski Headshot
Brock Turner headshot

Meet Brock Turner

Born and raised in East Tennessee alongside 2 brothers, Brock Turner is a proud VFL (Vol For Life) having earned a B.S. degree in Plant Sciences with a minor in Business Studies from the University of Tennessee in Knoxville.  Thanks to his father who is now a Class A retired Golf Course Superintendent, he learned to appreciate the game of golf and its aesthetically pleasing environments at a young age.  And equally thanks to professors, mentors, and industry leaders in the golf course industry he has had the unique privilege to learn and study from those distinguished professionals at some of the highest caliber golf and country clubs in the United States.

Brock met his beautiful wife Amanda, a proud native Texan and elementary school educator while serving in his first opportunity as an Assistant Golf Course Superintendent at a golf club in Westlake, Texas.  They currently live in Round Rock, Texas just North of Austin and are soon to celebrate their 4 year anniversary!

Brock and Amanda along with their dog, Ment, enjoy day tripping & exploring all that Texas has to offer whenever they can.  Brock is an avid college football fan and appreciates good bluegrass music.  He also enjoys playing tennis & golf, running, fly fishing, and generally being active outdoors.

“I’m extremely excited to be joining the incredible team at Mirimichi Green and hope to contribute my skill set to help grow the brand in the agronomic industry by showcasing the enormous benefits of our amazing product line!”

Mirimichi Green is thrilled to have three new team members and expects business to thrive with Adam, Jon, and Brock’s support.

Mirimichi Green Announces Carbon In All Liquid Products

06/20/2018 – Castle Hayne, NC – Mirimichi Green has produced one of the most advanced carbon solutions in turf technology by bringing a high performing micronized liquid carbon to the market. Now, Mirimichi Green has announced that their liquid carbon is being mixed in all of their liquid fertilizers and bio-stimulants.

Mirimichi Green Carbon In All Liquid Products

After having success with their products Release 9-0-1 C and Release Zero, which both contain 10% liquid carbon, Mirimichi Green has made the decision to incorporate 2% liquid carbon into the remaining liquid products: Nutri-Release, Nutri-Turf, Nutri-Kelp, and Tree & Shrub.

How much liquid carbon is in each product?

  • Release 9-0-1 C – 10% liquid carbon
  • Release Zero – 10% liquid carbon
  • Nutri-Release – 2% liquid carbon
  • Tree & Shrub – 2% liquid carbon
  • Nutri-Kelp – 2% liquid carbon
  • Nutri-Turf – 2% liquid carbon

Mirimichi Green began mixing the micronized liquid carbon into their products at the beginning of the year to start replenishing inventory with the updated formula. Now, all of Mirimichi Green’s liquid products stocked in distributor locations contain the liquid carbon combination. All products that have the 2% liquid carbon have a small “C” in the bottom left corner of the label (see picture below).

The Mirimichi Green team expects the updated mixture will provide the results that all professionals desire for their turf and plants.

Putting liquid carbon into all of the liquid fertilizers and bio-stimulants was the next step in Mirimichi Green’s efforts to create and develop a Carbon Building Program for their end users. “Carbon is key. Getting carbon back into the soil will improve overall soil health. We have seen the success of our carbon products over the years and wanted to extend that to the rest of our product line. We made this decision because we wanted all of our customers to benefit from putting carbon back into the soil,” said Web Cowden, COO of Mirimichi Green.

Start putting carbon back into the soil today by using Mirimichi Green products. Mirimichi Green specializes in solutions, not just products, with revolutionary soil amendments, fertilizers, bio-stimulants, and pesticides.

Mirimichi Green Adds New Hires To Team

Mirimichi Green, a premier manufacturer of revolutionary and sustainable landscape products, today announces that two new members have been added to the Mirimichi Green team. Erica Backus is the new Product Analyst Intern and Michael Gill is the new Inventory Specialist.

Erica Backus assumed the position as Product Analyst Intern for Mirimichi Green in May 2018. With an interest in analytics and passion for environmental economics, she is extremely excited to become a part of Mirimichi Green’s growth. Erica has past experience in customer service and social media focused marketing. She is working on obtaining a B.S. in Business Administration with majors in Economics and Finance and a Mathematics minor at the University of North Carolina Wilmington. She has also studied abroad at Kedge Business School in Marseille, France.

New Hire: Erica Backus Product Analyst Intern
Erica grew up in Portland, CT and currently resides in Wilmington, NC. In addition to learning as much as she can about applying economic systems to protect and sustain our planet, she enjoys improving her wakeboarding skills and spending time with her siblings and parents.

“I just recently discovered my passion in applying economics to sustainability to make people see “going green” is not only beneficial to the environment but also financially advantageous. I hope to learn about Mirimichi Green’s sustainable process of manufacturing effective products, help educate people about the benefits, and tap into new markets. I am so excited to be a part of a company that shares my values and contribute to its growth.”

Michael (Mike) Gill relocated from Weirton, West Virginia, to join Mirimichi Green as an Inventory Specialist in March 2018. In his new role, he will manage on-site inventory, track inventory maintenance and control equipment flow, oversee inbound and outbound shipments, and investigate inventory discrepancies. Michael has 10 years of experience in day-to-day operations in the landscaping industry and industrial work in manufacturing plants.

New Hire: Mike Gill Inventory Specialist

When Michael is not working, he enjoys fishing, camping, and anything outdoors – thanks to his ultra-competitive side. When he’s not outdoors, he’s cheering on the Pittsburgh Penguins or cooking his nonna’s famous Italian meatballs.

“I’m very thankful to be able to work for a company who genuinely cares so much about the environment. It’s awesome to see people’s reactions when they try Mirimichi Green for the first time. They’re amazed by the results and practically fall in love with our products.”

Mirimichi Green is thrilled to have two new team members and expects business to thrive with Michael and Erica’s support.

US Equestrian Federation Announces Mirimichi Green as an Official Sponsor

By: US Equestrian Communications Department

Lexington, KY – The United States Equestrian Federation (US Equestrian) is pleased to announce Mirimichi Green Express as an Official Sponsor of US Equestrian and an Official Partner and Cross-Country Course Sponsor for the Land Rover Kentucky Three-Day Event.

Mirimichi Green USEF sponsor

Mirimichi Green Express’s support of US Equestrian and the Land Rover Kentucky Three-Day Event includes helping to prepare and maintain the integrity of the cross-country course for the Kentucky Three-Day Event. In addition, they will be sponsoring two additional videos in the US Equestrian Learning Center.

USEF and Mirimichi Green

“The safety of our athletes and their horses is of utmost importance to US Equestrian,” says US Equestrian CEO Bill Moroney. “Mirimichi Green Express will provide a great service to our eventing athletes by maintaining the cross-country course for their most prestigious and renowned event in the United States. We are very excited to have them on board.”
“We are pleased to have Mirimichi Green Express supporting the Land Rover Kentucky Three-Day Event,” said Stewart Perry, President of Equestrian Events, Inc. “Safety is paramount in our sport, and their products will make the best footing in the sport even better.”

Mirimichi Green Equine Program

Mirimichi Green is headquartered outside of Wilmington, N.C., and is responsible for the manufacturing, sales, and distribution of the complete Mirimichi Green product line. This line includes products and services for businesses who are striving to cut costs and be environmentally responsible.

Mirimichi green equestrian program

“Mirimichi Green is excited for the opportunity to partner with US Equestrian, as well as the Land Rover Kentucky Three-Day Event,” said Russ Britton, CEO of Mirimichi Green. “As a company, we have always made it our goal to educate the public on the importance of soil health and the responsibility that goes along with it, including environmental impact, safety, and, ultimately, cost savings for the end users. By providing products based on price, performance, and sustainability, we are able to address soil health and turf establishment from all areas of importance. The equine market is a perfect platform and partnership to be able to expand our message. We are excited to work with horse
enthusiasts within a wide variety of disciplines to help them achieve their goals for responsible
practices in both construction and maintenance phases of their property.”

About Mirimichi Green

Mirimichi Green is known for their work on many prestigious properties, from golf courses and professional sports fields to cross-country courses and polo fields. Mirimichi Green has developed a professional line of landscape products that are sustainable, effective, and affordable. Each product is designed to improve turf health in more ways than one.

Mirimichi Green Introduces Pest Control Product

Mirimichi Green is introducing a new pest control product that is all-natural and will control and kill pests.

Mirimichi Green pest control is all natural and effective.

Mirimichi Green, which manufactures sustainable products for all landscaping aspects, is now providing an organic pest control product with an efficacy test that revealed an 80+ percent kill rate for pests and larvae in a 24-hour period.

Mirimichi green pesticide

The product controls many of the peskiest bugs including, but not limited to:

  • Mosquitoes
  • Fleas
  • Ants
  • Roaches
  • No-see-ums
  • Chiggers
  • Spiders
  • Mites
  • Whiteflies
  • Aphids

This Mirimichi Green’s product is known to be safe to spray around people, pets, and plants, with an immediate re-entry time after the spray has settled, making it ideal for any outdoor area.

mirimichi green organic pest control

This new product has many product benefits including:

  • Made from organic, natural ingredients
  • Product is not a neurotoxin
  • OK to spray around people, pets, and plants
  • Kills pests and larvae on contact
  • Bugs do not become immune to this product

Mirimichi Green’s pest control formula was tested by standards set by the World Health Organization. The company has run test trials around the country, in multiple types of environmental settings, and all tests reported remarkable success. The Mirimichi Green team expects this product line to provide a solution to pest control problems, including those that arise after natural disasters.

mirimichi green pest control product

The product is available for sale at distributors nationwide and is sold in 1-gallon jugs, 2.5-gallon jugs, 30-gallon drums, and 55-gallon drums.

Try using this safe, effective and organic pest control for all of your pest management accounts such as parks & recreation areas, campground sites, sports fields, golf courses, universities, landscaping, gardens and more!

Launch of CarbonizPN DJ Fine Grade

Castle Hayne, NC – Mirimichi Green introduced a new member to their CarbonizPN product line. They have added to their product offerings in carbon solutions for turf technology with the launch of the latest product, CarbonizPN DJ Fine Grade.  

CarbonizPN DJ Fine Grade

Mirimichi Green, which manufactures sustainable products for all landscaping aspects, is now providing a powder-like soil amendment that contains 50% USDA certified biochar and 50% premium organic compost. It is a more refined grade than their CarbonizPN Soil Enhancer, but still has all of the same benefits including:

  • Aerates soils and reduces compaction
  • Optimizes pH
  • Increases nutrient uptake
  • Increases root development and soil health
  • Decreases nutrient leaching
  • Increases residual value

CarbonizPN DJ Fine Grade is a refined, powder-like soil amendment, ideal for blending into sand mixes, topdressing and aerating. It remains in the soil to increase fertility and water absorption while decreasing nutrient leaching and compaction. By incorporating CarbonizPN DJ Fine Grade into a maintenance program, root development and soil health will increase and the need for fertilizer inputs and irrigation will decrease. All of this is attainable because CarbonizPN DJ Fine Grade promotes a healthy, long-lasting biological rhizome.

CarbonizPN DJ Fine Grade is available for sale at Mirimichi Green distributors nationwide and comes in 40 lb. bags and 1 yard super sacks.

Dryject with Mirimichi Green test strip

Mirimichi Green ran test trials with CarbonizPN DJ Fine Grade as a soil amendment incorporated into a sand blend mix with phenomenal results. It was tested in DryJect applications with great success. The Mirimichi Green team expects CarbonizPN DJ Fine Grade to provide the results that all professionals desire for their turf.

CarbonizPN DJ Fine Grade with DryJect

Mirimichi Green specializes in solutions, not just products, with revolutionary soil amendments, fertilizers, and organic herbicides.

Mirimichi Green Receives NCMEP Leadership Award

September 22, 2017 – The North Carolina Manufacturing Extension Partnership (NCMEP) is a group of partners that provides manufacturing services that enhance the productivity, innovative capacity and technological performance of NC-based manufacturing firms. Each year, the NCMEP recognizes leadership in the areas of workforce development, continuous improvement, sustainability and other areas through a number of awards that are given during an annual manufacturing conference.

The manufacturing conference referred to as mfgCON, is North Carolina’s premier conference for manufacturing and innovation, powered by Business North Carolina magazine and the North Carolina Manufacturing Extension Partnership. On September 20, 2017, manufacturers from across North Carolina met at the 2017 Manufacturing Conference in Winston-Salem at the Benton Convention Center to share best practices, practical advice, and helpful tips for creating a safer, more efficient and more profitable manufacturing sector.

One of the keynote speakers at the event, Roy Cooper, the NC Governor, addressed the audience about innovation, growth, and education. The state awards program recognized manufacturers for their commitment to the North Carolina manufacturing sector, as proven by outstanding performance. At the 2017 NCMEP manufacturing conference, Mirimichi Green received the 2017 NCMEP Leadership Award in Sustainable Manufacturing.

The North Carolina Manufacturing Extension Partnership said in their press release, “When one thinks of “sustainability,” golf courses are not the first thing that comes to mind. But when Memphis’ Mirimichi golf course was redesigned in 2009, its new owner was determined to make it both public and green; the course was redesigned to feature native landscapes and offer wildlife habitat connectivity and environmental education. It was also the first golf course to receive Audubon Classic Sanctuary Certification. After Mirimichi’s success, Mirimichi Green was formed in 2011 near Wilmington, NC to manufacture, sell and distribute an entire product line of sustainable soil and turf enhancers and weed and plant control products. Mirimichi Green’s products are designed to offer a bridge to more responsible landscaping methods, and to help consumers set reasonable goals for their own sustainable practices.”

Russ Britton and Web Cowden headshots

Russ Britton, owner and CEO, and Web Cowden, COO of Mirimichi Green accepted the NCMEP Leadership Award on the company’s behalf. Mirimichi Green is honored to have their manufacturing processes and dedication to the environment recognized by their home state. They hope to encourage and educate other manufacturing facilities about sustainable practices.

Shannon Easter To Speak At 2017 Distinguished Ideas Summit

Boca West Country Club and The Polo Club of Boca Raton are hosting the 2017 Distinguished Ideas Summit for the General Managers, Board Members and Leadership Staff of currently-awarded Distinguished Clubs on October 1st, 2017.

Boardroom Magazine developed the Distinguished Clubs award program to help vitalize and preserve the institution of private clubs by fostering a ceaseless drive to ever improve the “Member Experience” provided by private clubs throughout the world. A club will become nominated and certain factors about the clubs are evaluated in order to determine award winners.

Pre-selected speakers for the Distinguished Ideas Summit will discuss how they created a great member experience at their own clubs by implementing unique ideas and strategies. Shannon Easter, Director of Golf Maintenance and Environmental Consultant at Broken Sound Golf Club, is scheduled to speak about how incorporating Mirimichi Green products helped lead to the recognition the club has received for its sustainable efforts.

Shannon Easter will specifically detail how he is using CarbonizPN Soil Enhancer to develop a carbon filter in the soil profile. “Building a true carbon filter often brings up a lot of questions. It is no different than the idea of using a carbon filter to filter a house or air-conditioning unit. Why wouldn’t you do the same thing in the soil profile? Plus, it has a positive impact on the environment – it decreases our water usage, decreases the electricity I use for my pump houses, increases my fertility, keeps the plant healthier and we are using fewer fungicides,” said Easter.

Easter was the guest speaker on Turf’s Up Radio on Saturday, August 27th, 2017. He revealed that his course is “coming in under budget and opening 8 weeks early” due to hard work and success with Mirimichi Green’s CarbonizPN and liquid fertilizers. “We are able to profit about half a million dollars by spending around 10% more on the initial planting of the golf course,” said Shannon. He is able to cut down his maintenance, irrigation and avoid paying for members to play elsewhere. Shannon Easter’s newly renovated course, The Club Course, will be opening in November 2017, 2 months before the originally scheduled date of January 1st, 2018. Click here to listen to the full podcast.

Easter will also speak about Broken Sound Club’s program that focuses on water conservation, water quality, energy conservation, pollution prevention, waste management, wildlife habitat conservation and enhancement, as well as, their efforts to educate the community on sustainable practices.

Be sure to check back in for an update after the 2017 Distinguished Clubs Ideas Summit for more details on Shannon Easter’s speech.

Mirimichi Green Announces Inaugural Sustainable Program Member Award

Castle Hayne, NC – January 23, 2017 – Mirimichi Green has awarded Broken Sound Club, in Boca Raton, Florida, with the first Mirimichi Green Sustainable Program Member Award. Broken Sound Club has taken a lead in the golf industry to make every step of their agronomic program sustainable.

The Old Course at Broken Sound has been the home to the PGA Champions Tour Allianz Championship since 2007. The original Broken Sound Club, now affectionately known as the “Old Course”, was founded in 1978 and designed by Joe Lee. Gene Bates completed a redesign of the Old Course in January 2004, then again in the summer of 2014. The redesign in 2014 began due to long-term issues, but it gave Broken Sound Club the chance to set goals to be more environmentally responsible and reduce their environmental footprint.

Mirimichi Green first noticed Broken Sound Club’s sustainable efforts in March of 2014 and was impressed by the club’s mindfulness of their community and the surrounding environment. After meeting with Shannon Easter, the Director of Golf Maintenance, to discuss the benefits of Mirimichi Green’s sustainable products and how it could benefit their program for The Old Course, it was clear that the two companies were a perfect fit. The products and the soil were tested and a superior golf maintenance program was formed.

“We are seeing results from the use of Mirimichi Green’s CarbonizPN Soil Enhancer and liquid fertilizers in enormous proportions with reduced fertility rates, longer nutrient retention, and less nematode activity. Mirimichi Green’s product is now part of our annual agronomic program here at the Broken Sound Club,” said Easter.

Broken Sound Club set their sustainable goals and practices them rigorously. Their focus is on integrated pest management, proper chemical and fertilizer practices, environmentally friendly landscaping, water conservation, water quality, energy conservation, pollution prevention, waste management, wildlife habitat conservation and enhancement, and the list goes on.

Broken Sound Club didn’t stop with just improving their own program, but they encourage and educate others to do the same. Shannon Easter said, “Because golf courses have such a negative perception with the general public, we constantly reinforce our professionalism, our commitment to the environment, and our dedication to precise and effective natural resource and integrated pest management. During the season, I instruct a monthly membership educational program. The topics are designed to share our environmental programs with the membership in hopes that it will inspire them to participate.”

Russ Britton, CEO of Mirimichi Green, said, “We would like to thank Broken Sound Club for including Mirimichi Green products in their efforts. Keeping the environment as a priority in any maintenance program is what we are all about and that is why we, at Mirimichi Green, would like to present them with this award. We think that Broken Sound Club is taking the golf industry in the right direction and exemplifying how natural and sustainable products can work better than the harsh alternatives.”

Mirimichi Green products improve resource conservation while delivering outstanding performance and lasting benefits. Not only do the products provide results, but the products are environmentally friendly and can be incorporated into turf program.





Singapore Open 2017 Guest Speaker 

Castle Hayne, NC – December 19th, 2016 – Sentosa Golf Club has invited Mirimichi Green’s CEO, Russ Britton, to be the guest speaker at the Singapore Open on January 19-22, 2017. After incorporating Mirimichi Green products into their golf course maintenance program in 2016, Sentosa Golf Club saw a rapid change in the health of their greens, tees, and fairways.

Mirimichi Green’s business had remained in the U.S. and in the Bahamas, but it’s success soon gave the young company the opportunity to move up to an international scale. Sentosa Golf Club is Mirimichi Green’s first international project.

Mirimichi Green would like to thank Shannon Easter for customizing a program for Sentosa Golf Club, Wendell Trading Company for international distribution, and Sentosa Golf Club for the invitation to speak. A special thanks to the talented people from the North Carolina Economic Development Partnership (EDPNC), who have been instrumental in guiding the growth and momentum of Mirimichi Green at home and abroad.

While visiting at the Singapore Open, Russ plans to spread the story of how Mirimichi Green started and how the Carbon Building Program can truly benefit not only golf courses but any industry. Russ Britton said, “North Carolina is a state with a tremendous amount of natural resources and those resources are playing a vital role in creating new jobs for our home state and helping us compete on the world stage, in bio-agriculture. It is comforting to know we have the support of our home state and are welcomed to do business abroad.”

Now that the international doors have opened for Mirimichi Green, they look forward to the unique opportunities that may arise. Click here for more information about Mirimichi Green’s international launch at Sentosa Golf Club.

Mirimichi Green Tackles College Stadium

Castle Hayne, NC – November 17th, 2016 – In May of 2016 Mirimichi Green tackled one of the most well-known college football stadiums in North Carolina. The University of North Carolina’s Kenan Memorial Stadium applied Mirimichi Green’s CarbonizPN Soil Enhancer and Nutri-Release before laying down new sod in order to get the field ready for preseason summer training, six home games, and other athletic activities.

The University of North Carolina used Nutri-Release at a rate of 7oz/M and CarbonizPN Soil Enhancer at a rate of 50lbs/M. The stadium’s turf is lush, green and durable and has withstood a heavy playing season. After seeing the rapid and deep root growth the sod formed from using the products, UNC began to incorporate the products into other projects.

The Director of Athletic Grounds and Turf Management at the University of North Carolina, Casey Carrick, said “We first used the CarbonizPN Soil Enhancer and Nutri-Release last year on Kenan Stadium when we re-sodded the entire field. Being a sand-based field, we felt it held nutrients much better, and the overall quality of the field has been better than years past. Since then, we have used the soil enhancer under sod on 3 other fields and will continue to do so on future sod installs. We currently spray Nutri-Release at least once a month during our growing season when we are applying foliar fertilizers. So far we’ve had great results with Mirimichi Green products and plan to continue using them as a regular part of our installs and fertility program.”

Thanks to the help of Ewing Irrigation’s Sports Field team, one of Mirimichi Green’s distributors, this athletic field renovation led Mirimichi Green to later work on other well-known sports fields such as Duke University’s Wallace Wade Stadium and the Dallas Cowboys new practice facility.

Mirimichi Green’s turf and soil products have been developed to meet the multifaceted needs of sports field maintenance. All while providing quicker post play recovery, reduced irrigation requirements and a long lasting home for beneficial microbial activity.


Mirimichi Green Goes International

Castle Hayne, NC – November 8th, 2016 – Mirimichi Green has accomplished many renovations and improvements in the golf course industry throughout the United States. Now, Mirimichi Green products are being used on an international level. Sentosa Golf Club, in Singapore, wanted to take their golf course to the next level by using CarbonizPN Soil Enhancer and Release 9-0-1 C. And they got the results they wanted, and more.

“The Serapong Course was designed by world-renowned golf course designer Ronald Fream. The Serapong Course was opened in 1982 and measures 6,493 meters from the championship tee. A challenging par-72, it is one of the top five championship courses in Asia and home of the prestigious Barclays Singapore Open.”

After applying Mirimichi Green products in troubled areas on greens and fairways, Sentosa Golf Club made the decision to incorporate CarbonizPN Soil Enhancer and Release 9-0-1 C into their golf course maintenance program. Mirimichi Green’s Golf Consultant, Shannon Easter, helped Sentosa Golf Club develop a sustainable program for their current courses and upcoming 2017 developments.

Rodney Mckeown, Golf Course Superintendent of Sentosa Golf Club, said “We are very happy with the results. No disease pressure and nematodes are a thing of the past. All I can say is WOW!”

Mirimichi Green’s carbon-rich soil enhancers and nutrient packed liquid fertilizers help establish and sustain a healthier soil profile. Resulting in increased organics, CEC, and infiltration, as well as, reduced soil compaction and nutrient runoff. All while providing quicker post play recovery with reduced irrigation requirements and a long lasting home for beneficial microbial activity. Becoming an international brand is Mirimichi Green’s next step to helping more industries keep sustainability as a priority.



Mirimichi Green Launches New Product

Mirimichi Green Introduces Release 9-0-1 C

Mirimichi Green has introduced the most advanced carbon solution in turf technology with the launch of the latest product, Release 9-0-1 C, that is a product any professional can benefit from.

Mirimichi Green, which manufactures sustainable products for all landscaping aspects, is now providing a fertilizer that contains 10% by volume micronized liquid carbon. Release 9-0-1 C has many product benefits including:

  • A natural microbial food source, bio-surfactant and nutrient solubilizer
  • Solubilizes present minerals and chelates them into plant available form
  • Reduces water, fertilizer and chemical input requirements
  • Aerates soil and reduces compaction
  • Promotes rapid production of protozoa, fungi and hyphae for superior soil health
  • Buffers pH and increases nutrient uptake (CEC)
  • Safe to apply with herbicides, insecticides, fungicides and other fertilizers

Release 9-0-1 C contains instantly available organic compounds and organic carbon that is extremely resistant to microbial decomposition. 75% of the nutrients and trace elements in Release 9-0-1 C are less than 400 Dalton size, making the product readily available to roots and leaves. It’s patent pending nano-technology optimizes absorption and is easily consumable by soil biology. Release 9-0-1 improves the performance of fertilizers, bio-stimulants, insecticides, fungicides and herbicides, making it an ideal enhancement for any fertilization program. It also helps improve water retention and water quality. Studies show that 9% Nitrogen, with our carbon and organic extracts, is equal to 18% Nitrogen. It also mines out existing Phosphate and Potassium 50x more effective than Humic 6%.

The Release 9-0-1 C is available for sale at distributors nationwide and comes in 32 ounce jugs, 2.5 gallon jugs, 30 gallon drums, and 250 gallon totes.

Mirimichi Green has run test trials with Release 9-0-1 C around the country, in multiple types of soil, and all projects reported remarkable success. The Mirimichi Green team expects Release 9-0-1 C to provide the results that all professionals desire for their turf.

Mirimichi Green specializes in solutions, not just products, with revolutionary soil amendments, bio-stimulants, and organic herbicides.

Mirimichi Green Personnel Expands

Meet Vera Gasparini and Michael Guran

CASTLE HAYNE, NC, June 14, 2016– Mirimichi Green, a premiere manufacturer of revolutionary and sustainable landscape products, today announced new personnel that Vera Gasparini and Michael Guran will assume the positions of Regional Sale Representative for the Florida and Carolinas areas.

Russ Britton, Mirimichi Green’s CEO says, “Knowledge of sustainability in the industry is rapidly growing and we are excited to have Vera and Michael as a part of our team. They will help us give customers the products and resources they need to implement responsible, positive practices.”

Vera M. Gasparini, one of the new personnel, has over 35 years of experience in the Ag and Greens Industry markets, either in sales or in research.  She has a B.S. in Agronomy and a M.S. in Weed Science both from Mississippi State University and is a Certified Professional Agronomist and Certified Crop Advisor through the American Society of Agronomy.

Prior to joining Mirimichi Green, Vera worked for a national irrigation and landscape wholesale supplier as a regional account manager in the Central Florida area.  She lives in the Winter Springs, FL with her husband, Joe and two daughters, Lauren and Molly.

“Being able to work for Mirimichi Green is a dream come true.  To work for a company that truly believes in bringing sustainable and green products to the end-user is exactly where I want to be at this point in my career.  Doing what’s good for the environment while helping to grow healthier and better crops is where everyone’s head should be in today’s world.  I am so excited to be a part of such a forward thinking company.”

– Vera

With nearly 30 years of experience in both field work and sales management in the green industry, Michael brings a unique perspective to the Mirimichi Green team.  His education in turfgrass science from the Ohio State University initially led him to work in both warm and cool season golf course management in Ohio, Florida, and North Carolina.  Settling in the Carolinas, Michael has worked in wholesale landscape supplies distribution for over 15 years and has gained invaluable insight into understanding the needs and concerns of both distributors and end-users.  Michael is a member of STMA and GCSAA and holds a NC Commercial Applicator License for ornamental, turf, and aquatic pest control.  Michael enjoys the opportunities for on-site consultation and individualization of solutions.

When Michael is not working, he enjoys traditional archery and is an avid outdoorsman.  These passions direct his enthusiasm for sustainable landscape practices and the novel incorporation of traditional waste materials into reclaimed and repurposed products.  

“I’m excited to be working with a team of professionals who are committed to promoting a system of products which integrate responsible use and outstanding performance.  This is a natural evolution of my career and I’m looking forward to being a part of transforming agronomic practices.”

– Michael

Mirimichi Green is thrilled to add these two new Regional Sales Representatives personnel to further their ventures in setting every site up for success with environmentally friendly products.

Mirimichi Green Makes Donation To The City of North Las Vegas

John Ortega, John Runiks (City of North Las Vegas)

John Ortega, John Runiks (City of North Las Vegas)

Joe Kneip Park in the city of North Las Vegas, Nevada, underwent a complete makeover in conjunction with NRPA’s 2015 Annual Conference.

This is where NRPA’s Parks Build Community comes into play. Made possible through generous donations from companies that make parks better, Mirimichi Green helped give Joe Kneip Park a mega-dose of TLC. After two months of surgery, the new Joe Kneip Park is looking and feeling great, ready for another few decades of hard work for a hardworking neighborhood.

The new soccer field has grown exceptionally lush and resilient thanks to Mirimichi Green’s donation of CarbonizPN premium soil enhancer. The new soccer field will transform the open field into a gathering place for the community to cheer on neighbors and friends.

Mirimichi Green Saving Lawns in California.

CASaving water slide

Mirimichi goes to Congress

The NRPA Congress, that is! We prefer those that actually get work done.

The Mirimichi Green team was pleased to be an exhibitor at the 2014 NRPA (National Recreation and Park Association) Congress last month. The conference, which hosted more than 7,000 parks and recreation professionals, ran from October 14-16 was held right in our back yard in Charlotte, NC. As the industry’s largest trade show, participating in NRPA Congress was a great opportunity for us to network with our peers, share best practices, tell the Mirimichi Green story and get some invaluable face time with our clients. Thanks to all of you who stopped by our booth…we look forward to seeing you at the 2015 event in Las Vegas!

 

Mirimichi Green at NRPA Congress

Mirimichi Green joins in the action at Tree Planting in Louisville KY

Love Louisville Trees let Mirimichi Green join in the action this weekend at a tree planting in Louisville, Kentucky.  The city currently has a roughly 20% tree canopy, whereas the average American city has closer to a 40% tree canopy.   This event involved a huge crew of volunteers planting 150 new trees in Louisville’s Portland neighborhood.   Read more

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